Sample result
Dish Video Script Builder for Restaurants
The owner asked this:«I want a dish video that moves our own delivery on weekdays. My stars: house bandeja, three-meat sancocho and garlic trout.»
① The goal and the three candidates with their verdict
Goal written before choosing a dish: push our own delivery at lunch, Tuesday to Thursday. Without this line, the dish gets picked for being pretty.
| Dish | Craving angle (the filmable detail) | Fit for the channel | Relative margin | Verdict |
|---|---|---|---|---|
| House bandeja | The fried egg landing on the rice, yolk intact | Yes — compartment packaging | High | CHOSEN: high margin, travels well, and the falling egg is a 3-second hook that needs no words |
| Three-meat sancocho | The ladle lifting the three meats | Halfway — the broth needs separate packaging | Medium | Runner-up: films next month, and for the dining room |
| Garlic trout | The garlic cascading over the top | No — the skin loses its crunch in 20 minutes | High | Dropped for THIS goal: filming it for delivery promises what the thermal box cannot keep |
SUPUESTO: we work with the per-dish contribution margin the house declared, with no industry figure baked in. If the bandeja's real margin were lower than the sancocho's, the chosen dish changes and the script gets rewritten: the choice is arithmetic, not aesthetic.
② The shot-by-shot script (house bandeja · 28 seconds)
| Shot | Sec. | WHAT THE CAMERA SHOWS | WHAT IS HEARD / SAID |
|---|---|---|---|
| 1 | 0-3 | Fixed camera on the rice; the fried egg lands and the yolk trembles without breaking. | The oil's sizzle, nothing else. On-screen text: «This is how ours leaves the pass.» |
| 2 | 3-10 | Hands building the bandeja part by part: beans, hand-cracked chicharrón, avocado. | «It is built in the usual order. The chicharrón is cracked by hand — machine-cut, it crumbles.» |
| 3 | 10-19 | The bandeja closing into the compartment pack; the bag sealed with the house sticker. | «And it travels by compartments, so the beans do not touch the rice until you decide.» |
| 4 | 19-28 | A doorbell, the bag handed over, the bandeja open on a home table. | «Order it today on Sazón de Origen's WhatsApp. Our own delivery, no middlemen.» |
Shooting sheet at the foot: light from the pass window, Monday 10:00 a.m., the line cook builds the plate; the menu's portion weight goes out, not a display one.
The full example has 1 more part(s): you see them inside the library, with your account.