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01 Global restaurant & HORECA consulting firm

We create, elevate and scale profitable restaurants

A world-class international restaurant consulting firm. We design, build and scale profitable business models with consulting, a proprietary methodology, artificial intelligence and an ecosystem of digital tools for restaurants. Methodology applied across +8.400 restaurants and groups in 43 countries.

+8.400restaurants transformed
43countries
+20years of experience
+65Mcontent views
NEWMASTERESTAURANT 0.1 Program — private strategic intervention for restaurants

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MASTERESTAURANT® 0.1 Program

Private strategic intervention for restaurants: every week you activate concrete actions that impact sales, profitability and business structure.

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Social proof

A sample of the +8.400 restaurants and groups that already trust MASTERESTAURANT®

Only a sample of our clients across 43 countries: the full operation spans thousands of restaurants and hospitality groups.

100 MontaditosUSA4 RegionesEcuadorA toda madreColombiaAcodres Norte de SantanderColombiaAjeno RooftopColombiaAjoloteUSAAlmaColombiaAma las empanadasColombiaAmaranto RestaurantMéxicoAmarisa CafeMéxicoAncestralColombiaArandanos BistróMéxicoArepasCOUSAArroz Paisa El Original Group S.A.SColombiaAsador Ruta del IbéricoEspañaAsados al BarrilColombiaAsados Doña RosaColombiaAtrium pizzas y HamburguesasColombiaAycha SmokeEcuadorBalsámicoColombiaBaraka Café & GrillmEspañaBarbaránColombiaBarrelHouse NYUSABarrica VinotecaColombiaBastimento RestauranteColombiaBataráColombiaBazfexEcuadorBeatrice Pizza e PastaEcuadorBelina GastrobarColombiaBendito caféColombiaBetos Parrilla BoyacenseColombiaBig BitesColombiaBista 4 GastrobarGuatemalaBlac Enjoy S.LEspañaBocas GrillColombiaBochas GrillHondurasBolão Big BurgerSanta Cruz do Rio Pardo / BrasilEspañaBonobonoUSABorgersEcuadorBotalon GrillUSABreads Pasta y parrillaColombiaBrodas Coffee LoungeEcuadorBronte ConnectionPanamáBuffalos La EstacionColombiaBuffankaMéxicoCafe Carola PaisMéxicoCafé DivergenteMéxicoCafé UmaránMéxicoCafe VergaraChileCallejero Social foodColombiaCaramel ChurreríaEspañaCaramelo CafeUSACarneoneColombiaCasa blancaUSACasa NahuatlItaliaCauce CaféMéxicoCayuyo's cookColombiaCazuelitas and GrillColombiaCeviches del esteColombiaChef Dante LLCUSAChef GalloMéxicoChefsolutionUSAChiken KingColombiaChillamicitoBoliviaChiosEcuadorChirivico WingsColombiaCielito Lindo Catering & KitchenUSACiudad ParrillaColombiaClassic BurgerGuatemalaClub Campestre El EstabloVenezuelaCob'sColombiaCochon GrillColombiaCoco PlaceColombiaColombian Mountains CafeUSACoral de fuegoColombiaCreoenbenditoEcuadorCumaco Arepa HouseUSAD’LirasUSADa Noi CafeMéxicoDa Vinci RestauranteVenezuelaDACPUSADAMUColombiaDavid LayaEcuadorDehaler LLC Elizabeth NJUSADel Río restauranteMéxicoDelicias NaturalesColombiaDELIFRANCEColombiaDellacasa Café-BistróBoliviaDelpino RestaurantePerúDenny'sHondurasDiletto BakeryUSADisney Cruise LineUSADivino BistroMéxicoDk cheburgerColombiaDon BennyPerúDon Burrito TexMexChileDon GilColombiaDon Pancho Cascaritas & PernilesEcuadorDon Pedro UniversituUSADonde Pino RestauranteColombiaDudes pizzeriaGuatemalaEaston PAUSAEcplise 2962MéxicoEl Ají RestauranteMéxicoEl automático burgerColombiaEl CafetalUSAEl Carrito SangucheroColombiaEl ChurrascoColombiaEl EdenColombiaEl FanColombiaEl JardinCosta RicaEl Mesón del arrieroColombiaEl Nacho RestaurantUSAEl Origen Foods & DrinksColombiaEl Parche comida colombianaColombiaEl Perico tortas y hamburguesasMéxicoEl PrimogenitoColombiaEl Rambler servicios gastronómicosMéxicoEl Reyna MariscosMéxicoEl Señor de los TacosUSAEl Yopo Brasa y ParrillaColombiaEmiliano la TaqueriaColombiaEmpanadas Factory Los Andes RestaurantUSAEnji Sushi & DrinksMéxicoEnji Sushi CuliacanMéxicoEntre carnes y ManestrasEcuadorEntre SantosUSAEratoColombiaEuphoria gastrobarColombiaFarandula Pizza y RestaurantUSAFeel FitColombiaFelo la serenaColombiaFEMPA Servicios De ComidaDOMINÓS PIZZAFifi's on the BeachUSAFlavors by Jenny GuerraPanamáFLOUruguayFluffy and goColombiaFogo Do MarPerú100 MontaditosUSA4 RegionesEcuadorA toda madreColombiaAcodres Norte de SantanderColombiaAjeno RooftopColombiaAjoloteUSAAlmaColombiaAma las empanadasColombiaAmaranto RestaurantMéxicoAmarisa CafeMéxicoAncestralColombiaArandanos BistróMéxicoArepasCOUSAArroz Paisa El Original Group S.A.SColombiaAsador Ruta del IbéricoEspañaAsados al BarrilColombiaAsados Doña RosaColombiaAtrium pizzas y HamburguesasColombiaAycha SmokeEcuadorBalsámicoColombiaBaraka Café & GrillmEspañaBarbaránColombiaBarrelHouse NYUSABarrica VinotecaColombiaBastimento RestauranteColombiaBataráColombiaBazfexEcuadorBeatrice Pizza e PastaEcuadorBelina GastrobarColombiaBendito caféColombiaBetos Parrilla BoyacenseColombiaBig BitesColombiaBista 4 GastrobarGuatemalaBlac Enjoy S.LEspañaBocas GrillColombiaBochas GrillHondurasBolão Big BurgerSanta Cruz do Rio Pardo / BrasilEspañaBonobonoUSABorgersEcuadorBotalon GrillUSABreads Pasta y parrillaColombiaBrodas Coffee LoungeEcuadorBronte ConnectionPanamáBuffalos La EstacionColombiaBuffankaMéxicoCafe Carola PaisMéxicoCafé DivergenteMéxicoCafé UmaránMéxicoCafe VergaraChileCallejero Social foodColombiaCaramel ChurreríaEspañaCaramelo CafeUSACarneoneColombiaCasa blancaUSACasa NahuatlItaliaCauce CaféMéxicoCayuyo's cookColombiaCazuelitas and GrillColombiaCeviches del esteColombiaChef Dante LLCUSAChef GalloMéxicoChefsolutionUSAChiken KingColombiaChillamicitoBoliviaChiosEcuadorChirivico WingsColombiaCielito Lindo Catering & KitchenUSACiudad ParrillaColombiaClassic BurgerGuatemalaClub Campestre El EstabloVenezuelaCob'sColombiaCochon GrillColombiaCoco PlaceColombiaColombian Mountains CafeUSACoral de fuegoColombiaCreoenbenditoEcuadorCumaco Arepa HouseUSAD’LirasUSADa Noi CafeMéxicoDa Vinci RestauranteVenezuelaDACPUSADAMUColombiaDavid LayaEcuadorDehaler LLC Elizabeth NJUSADel Río restauranteMéxicoDelicias NaturalesColombiaDELIFRANCEColombiaDellacasa Café-BistróBoliviaDelpino RestaurantePerúDenny'sHondurasDiletto BakeryUSADisney Cruise LineUSADivino BistroMéxicoDk cheburgerColombiaDon BennyPerúDon Burrito TexMexChileDon GilColombiaDon Pancho Cascaritas & PernilesEcuadorDon Pedro UniversituUSADonde Pino RestauranteColombiaDudes pizzeriaGuatemalaEaston PAUSAEcplise 2962MéxicoEl Ají RestauranteMéxicoEl automático burgerColombiaEl CafetalUSAEl Carrito SangucheroColombiaEl ChurrascoColombiaEl EdenColombiaEl FanColombiaEl JardinCosta RicaEl Mesón del arrieroColombiaEl Nacho RestaurantUSAEl Origen Foods & DrinksColombiaEl Parche comida colombianaColombiaEl Perico tortas y hamburguesasMéxicoEl PrimogenitoColombiaEl Rambler servicios gastronómicosMéxicoEl Reyna MariscosMéxicoEl Señor de los TacosUSAEl Yopo Brasa y ParrillaColombiaEmiliano la TaqueriaColombiaEmpanadas Factory Los Andes RestaurantUSAEnji Sushi & DrinksMéxicoEnji Sushi CuliacanMéxicoEntre carnes y ManestrasEcuadorEntre SantosUSAEratoColombiaEuphoria gastrobarColombiaFarandula Pizza y RestaurantUSAFeel FitColombiaFelo la serenaColombiaFEMPA Servicios De ComidaDOMINÓS PIZZAFifi's on the BeachUSAFlavors by Jenny GuerraPanamáFLOUruguayFluffy and goColombiaFogo Do MarPerú
Fogon and LionsUSAFogon Food And Drink, C.AUSAFogón MexicanoMéxicoFonda tipicos cocina tradicional colombianaColombiaFotosintesisColombiaFrajaresEcuadorFreddy's FriendsColombiaFreddy's FriendsMéxicoGalo candoUSAGana BistroVenezuelaGardenUSAGarrisonMéxicoGIDOUSAGranja KimParaguayGreen HillHondurasGrupo BP casapaellaColombiaGrupo CFS Coffee ShopUSAGrupo ComidasHondurasGrupo Gastronómico Corazón de mayahuelMéxicoGrupo Guarden GroupUSAGrupo La BoccaPerúGrupo Le Palito SASColombiaGrupo Lidany'sMéxicoGrupo PR Gastronómic GroupPuertoRicoGrupo Puerto Vallarta Mexican Restaurant GroupUSAGrupo Restaurantero GHRDMéxicoGrupo Veho Hospitality GroupUSAHacienda Don JandoPuerto RicoHappy Cream Helados y CaféColombiaHelados MakeruleColombiaHerencia LópezMéxicoHevaen Venezuelan Food LLCUSAHoja de Roble RestauranteMéxicoHoly ChickenVenezuelaHornitos Bakery Llc ClifonUSAHot RodNicaraguaHotel Best WesternColombiaHotel del Arte Santa RitaMéxicoHotel Hacienda Santa BárbaraColombiaHotel KarayaColombiaHotel Portal del Río/RestauranteColombiaHotel restaurante palmas de Santa ElenaColombiaHumoColombiaIbéricos Taverne de tapas espagnolesCanadaIl CastelloColombiaIL NONNO Trattoria de BarrioColombiaInnato Cocina BgaColombiaInstintoUSAInversiones Perritos del MonoColombiaIssa's Venezuelan Food LLCUSAItalianno's, italian RestaurantUSAJamay Manta RayColombiaJera TeppanyakiColombiaJoe'sColombiaKabalVenezuelaKabra grill gastrobarVenezuelaKandela tacos & tequilaUSAKFCHondurasKomel, Tacos y TragosMéxicoKrilColombiaLa BaraccaDinamarcaLa Belle VicoiseFranciaLa Bicicleta LLCUSALa BunkeriaEcuadorLa CanteraMéxicoLa Capilla RestauranteEcuadorLa Casona Coffee houseColombiaLa Casona de antañoMéxicoLa Casona ExpressMéxicoLa Casona restaurant Inc.USALa Choza del Gordo RestauranteUSALa Cocina Elite RestaurantRepublica DominicanaLa Crema Food and GrillUSALa Dura del hornadoEcuadorLa Farándula PizzeriaUSALa Fiambreria de MarcosChileLA FUNDACIÓN 1596MéxicoLa Granja LindaPerúLa GuayabaColombiaLa Hechicera Resto BarColombiaLa libertad Cerro coloradoPerúLa Media VueltaEcuadorLa Mezze del buen Pollo libanésColombiaLa Parrilla Mexican Restaurant-Casi Cielo-La CarretaUSALa Patrona St.ColombiaLa playita seafoodCanadáLa Reyna Mexican CuisineUSALa RomanaColombiaLa Romanezca Restaurante CafeColombiaLa TerrazaVenezuelaLa Torre De PisaColombiaLa Tóxica RestauranteCanadaLa VillaColombiaLanutt BakeryColombiaLas asadas de RigobertaMéxicoLas Chulas Auténtica Comida MexicanaMéxicoLas Espadas de ManoloPerúLas GordibuenasMéxicoLatte CorazonChileLe ParcRepublica DominicanaLeaf RestaurantPanamáLeña SandonaColombiaLeon GuanajuatoMéxicoLepork GourmetColombiaLos SánchezMéxicoLos Tamalitos de BalbuenaMéxicoLotus Flower RestaurantChileLuccaColombiaLucena rooftopColombiaLummy Healthy FoodColombiaLupe restauranteUSAMacob's SAS - Cob's - El ChócoloColombiaMade in MedellinUSAMadero DunasVenezuelaMajestic Portuguese BakehouseUSAMalaga del tropicoColombiaMambo Cuban Restaurant And LoungeUSAManai Wellness KitchenMéxicoMangucciColombiaMareaGuatemalaMartina PescaderiaColombiaMarulaPanamáMatchaCháColombiaMattia RestauranteColombiaMaya DeliciasEspañaMerkavaMéxicoMexico Tesoro NacionalMéxicoMexology ElizabethUSAMexterraEspañaMi Nona CaféColombiaMi VaquitaChileMil AmoresEcuadorMil saboresColombiaMister.A Pollo ApanadoArrecifeMitoaEspañaMiyamoto RestauranteColombiaMontaditas El Rancho BarVenezuelaMorada hoteles y restaurantesMéxicoFogon and LionsUSAFogon Food And Drink, C.AUSAFogón MexicanoMéxicoFonda tipicos cocina tradicional colombianaColombiaFotosintesisColombiaFrajaresEcuadorFreddy's FriendsColombiaFreddy's FriendsMéxicoGalo candoUSAGana BistroVenezuelaGardenUSAGarrisonMéxicoGIDOUSAGranja KimParaguayGreen HillHondurasGrupo BP casapaellaColombiaGrupo CFS Coffee ShopUSAGrupo ComidasHondurasGrupo Gastronómico Corazón de mayahuelMéxicoGrupo Guarden GroupUSAGrupo La BoccaPerúGrupo Le Palito SASColombiaGrupo Lidany'sMéxicoGrupo PR Gastronómic GroupPuertoRicoGrupo Puerto Vallarta Mexican Restaurant GroupUSAGrupo Restaurantero GHRDMéxicoGrupo Veho Hospitality GroupUSAHacienda Don JandoPuerto RicoHappy Cream Helados y CaféColombiaHelados MakeruleColombiaHerencia LópezMéxicoHevaen Venezuelan Food LLCUSAHoja de Roble RestauranteMéxicoHoly ChickenVenezuelaHornitos Bakery Llc ClifonUSAHot RodNicaraguaHotel Best WesternColombiaHotel del Arte Santa RitaMéxicoHotel Hacienda Santa BárbaraColombiaHotel KarayaColombiaHotel Portal del Río/RestauranteColombiaHotel restaurante palmas de Santa ElenaColombiaHumoColombiaIbéricos Taverne de tapas espagnolesCanadaIl CastelloColombiaIL NONNO Trattoria de BarrioColombiaInnato Cocina BgaColombiaInstintoUSAInversiones Perritos del MonoColombiaIssa's Venezuelan Food LLCUSAItalianno's, italian RestaurantUSAJamay Manta RayColombiaJera TeppanyakiColombiaJoe'sColombiaKabalVenezuelaKabra grill gastrobarVenezuelaKandela tacos & tequilaUSAKFCHondurasKomel, Tacos y TragosMéxicoKrilColombiaLa BaraccaDinamarcaLa Belle VicoiseFranciaLa Bicicleta LLCUSALa BunkeriaEcuadorLa CanteraMéxicoLa Capilla RestauranteEcuadorLa Casona Coffee houseColombiaLa Casona de antañoMéxicoLa Casona ExpressMéxicoLa Casona restaurant Inc.USALa Choza del Gordo RestauranteUSALa Cocina Elite RestaurantRepublica DominicanaLa Crema Food and GrillUSALa Dura del hornadoEcuadorLa Farándula PizzeriaUSALa Fiambreria de MarcosChileLA FUNDACIÓN 1596MéxicoLa Granja LindaPerúLa GuayabaColombiaLa Hechicera Resto BarColombiaLa libertad Cerro coloradoPerúLa Media VueltaEcuadorLa Mezze del buen Pollo libanésColombiaLa Parrilla Mexican Restaurant-Casi Cielo-La CarretaUSALa Patrona St.ColombiaLa playita seafoodCanadáLa Reyna Mexican CuisineUSALa RomanaColombiaLa Romanezca Restaurante CafeColombiaLa TerrazaVenezuelaLa Torre De PisaColombiaLa Tóxica RestauranteCanadaLa VillaColombiaLanutt BakeryColombiaLas asadas de RigobertaMéxicoLas Chulas Auténtica Comida MexicanaMéxicoLas Espadas de ManoloPerúLas GordibuenasMéxicoLatte CorazonChileLe ParcRepublica DominicanaLeaf RestaurantPanamáLeña SandonaColombiaLeon GuanajuatoMéxicoLepork GourmetColombiaLos SánchezMéxicoLos Tamalitos de BalbuenaMéxicoLotus Flower RestaurantChileLuccaColombiaLucena rooftopColombiaLummy Healthy FoodColombiaLupe restauranteUSAMacob's SAS - Cob's - El ChócoloColombiaMade in MedellinUSAMadero DunasVenezuelaMajestic Portuguese BakehouseUSAMalaga del tropicoColombiaMambo Cuban Restaurant And LoungeUSAManai Wellness KitchenMéxicoMangucciColombiaMareaGuatemalaMartina PescaderiaColombiaMarulaPanamáMatchaCháColombiaMattia RestauranteColombiaMaya DeliciasEspañaMerkavaMéxicoMexico Tesoro NacionalMéxicoMexology ElizabethUSAMexterraEspañaMi Nona CaféColombiaMi VaquitaChileMil AmoresEcuadorMil saboresColombiaMister.A Pollo ApanadoArrecifeMitoaEspañaMiyamoto RestauranteColombiaMontaditas El Rancho BarVenezuelaMorada hoteles y restaurantesMéxico
Mr CachapaUSAMr PizzaColombiaMr.PubColombiaMyos sushiVenezuelaNativo BarVenezuelaNi-Fu Ni-FaGuatemalaNina Burguer & cocktailsEspañaOffice BurgerColombiaOkane SushiMéxicoOrchid RestaurantCosta RicaOrinoco Food TruckUSAOtabeEcuadorOZ BARUSAPaipa Cheese ExperienceColombiaPanadería KUTYColombiaPanadería y pastelería la mejorColombiaPanaderia ZapatocaColombiaPanda WokHondurasPanela BistróColombiaParador Chito srlRep. DominicanaParceros CafeMéxicoParceros RestauranteEspañaPardosColombia Parrilla Puerta Norte (MéxicoParrillisimoColombiaPasta y basta ECEcuadorPepiteria 13VenezuelaPepitos GrillEcuadorPernilones OrquídeasColombiaPickers CoffeeColombiaPikeo PicnicColombiaPizza e puntoCosta RicaPizza HutHondurasPizzeria BocapizzaEspañaPizzeria la GrottaVenezuelaPlaneta WingsColombiaPlaya BichisMéxicoPlaza Azteca Short Pump IncUSAPollo Brasa y Sazon / Brasa y SazonUSAPollo DoradoVenezuelaPomonaMéxicoPork barrel gastro barColombiaPorti sas / Neblinas RestauranteColombiaPorto AltoColombiaPosada Gastronomica Rincon TachirenseVenezuelaQue papasChileQuintaPuertaChileRanch Texas Express RestauranteColombiaRaviolo bar de pastasPerúRecetario Belén de umbríaColombiaRest Francesco'sMéxicoRest. Alma & FuegoNicaraguaRestaurant Los Generales RevolucionariosMéxicoRestaurant Tacos tj 664USARestaurante BRIYOMéxicoRestaurante Carta AjenaColombiaRestaurante Chicali TownMéxicoRestaurante ChillinPanamáRestaurante de Comidas Rápidas Donde JuanchoColombiaRestaurante DiventoEspañaRestaurante el CarbonazoEcuadorRestaurante el TrébolMéxicoRestaurante EsenciaColombiaRestaurante Finca los lagosColombiaRestaurante Kayma FusiónEspañaRestaurante La CarretaMéxicoRestaurante La Flor de la CanelaColombiaRestaurante La Fonda de toda la VidaMéxicoRestaurante La margaritaColombiaRestaurante La PampeColombiaRestaurante La Pampe! STEAK HOUSEColombiaRestaurante Lineas de NazcaPerúRestaurante Los danzantesMéxicoRestaurante María NamenColombiaRestaurante Matsuri IzakayaMéxicoRestaurante Mulata CriollaColombiaRestaurante ParcerosEspañaRestaurante Pescadería Mar azulColombiaRestaurante Picapiedra LMCColombiaRestaurante Río QuintanaMéxicoRestaurante Sabor AndinoItaliaRestaurante SairaColombiaRestaurante Tribal Los del Chicharrón TotiadoColombiaRestaurante YucaoColombiaRestaurantes PADColombiaRestobar Ranchero's Sabor sin fronterasMéxicoRice and beans Cuban cuisineUSARoatán Beach GardenChileRoman RestauranteColombiaRotterdamRotterdam. NetherlandsSan Marcos Mexican restaurantUSASanta Juana GastrobarColombiaSanta PeccatoSanta Cruz BoliviaSanto CharroEl salvadorSanto PeccatoBoliviaSelváticoColombiaSeñor ChinoVenezuelaSeñor JalapeñoUSASeñor StoneMéxicoSopas y Picadas villa inesColombiaSour By El EsconditeecuadorStop BurgerColombiaStreet CrustUSAStudio Media MarketingUSASushi by UsUSASushi Valle VolcanesChileSushi ZoneMéxicoSweet ArtColombiaTa tabluoColombiaTacos del CartelUSATaquería La NacionalMéxicoTaquito GrillMéxicoTateti after schoolArgentinaTequila Mexican Grill & BarUSAThe Buffalo HouseColombiaThe Dinner HouseBelizeThe GardenUSAThe Summit ProjectUSAToidoi Cantina VietnamitaGuatemalaTopicsColombiaTopping Burgers S.A.SColombiaTrattoria Limoncello CAVenezuelaTributo GastrobarColombiaTrilogía Restaurante BarColombiaTronchatoro PasteleríaColombiaTropico Latin FlavorsNetherlandsTropique food clubColombiaTu momento CafeVenezuelaUnión Gastronómica de Santiago Asociación UGASARep. DominicanaUnión Latino's Restaurant and BarCanadáUrban WingsMéxicoViajante CaféMéxicoW SUSHI BAR/W SUSHI XPRESSPuerto RicoWenaBurgerChileWine MarketMéxicoWingdogColombiaXhalo's Café BarMéxicoZokai Sushi & CevicheChileMr CachapaUSAMr PizzaColombiaMr.PubColombiaMyos sushiVenezuelaNativo BarVenezuelaNi-Fu Ni-FaGuatemalaNina Burguer & cocktailsEspañaOffice BurgerColombiaOkane SushiMéxicoOrchid RestaurantCosta RicaOrinoco Food TruckUSAOtabeEcuadorOZ BARUSAPaipa Cheese ExperienceColombiaPanadería KUTYColombiaPanadería y pastelería la mejorColombiaPanaderia ZapatocaColombiaPanda WokHondurasPanela BistróColombiaParador Chito srlRep. DominicanaParceros CafeMéxicoParceros RestauranteEspañaPardosColombia Parrilla Puerta Norte (MéxicoParrillisimoColombiaPasta y basta ECEcuadorPepiteria 13VenezuelaPepitos GrillEcuadorPernilones OrquídeasColombiaPickers CoffeeColombiaPikeo PicnicColombiaPizza e puntoCosta RicaPizza HutHondurasPizzeria BocapizzaEspañaPizzeria la GrottaVenezuelaPlaneta WingsColombiaPlaya BichisMéxicoPlaza Azteca Short Pump IncUSAPollo Brasa y Sazon / Brasa y SazonUSAPollo DoradoVenezuelaPomonaMéxicoPork barrel gastro barColombiaPorti sas / Neblinas RestauranteColombiaPorto AltoColombiaPosada Gastronomica Rincon TachirenseVenezuelaQue papasChileQuintaPuertaChileRanch Texas Express RestauranteColombiaRaviolo bar de pastasPerúRecetario Belén de umbríaColombiaRest Francesco'sMéxicoRest. Alma & FuegoNicaraguaRestaurant Los Generales RevolucionariosMéxicoRestaurant Tacos tj 664USARestaurante BRIYOMéxicoRestaurante Carta AjenaColombiaRestaurante Chicali TownMéxicoRestaurante ChillinPanamáRestaurante de Comidas Rápidas Donde JuanchoColombiaRestaurante DiventoEspañaRestaurante el CarbonazoEcuadorRestaurante el TrébolMéxicoRestaurante EsenciaColombiaRestaurante Finca los lagosColombiaRestaurante Kayma FusiónEspañaRestaurante La CarretaMéxicoRestaurante La Flor de la CanelaColombiaRestaurante La Fonda de toda la VidaMéxicoRestaurante La margaritaColombiaRestaurante La PampeColombiaRestaurante La Pampe! STEAK HOUSEColombiaRestaurante Lineas de NazcaPerúRestaurante Los danzantesMéxicoRestaurante María NamenColombiaRestaurante Matsuri IzakayaMéxicoRestaurante Mulata CriollaColombiaRestaurante ParcerosEspañaRestaurante Pescadería Mar azulColombiaRestaurante Picapiedra LMCColombiaRestaurante Río QuintanaMéxicoRestaurante Sabor AndinoItaliaRestaurante SairaColombiaRestaurante Tribal Los del Chicharrón TotiadoColombiaRestaurante YucaoColombiaRestaurantes PADColombiaRestobar Ranchero's Sabor sin fronterasMéxicoRice and beans Cuban cuisineUSARoatán Beach GardenChileRoman RestauranteColombiaRotterdamRotterdam. NetherlandsSan Marcos Mexican restaurantUSASanta Juana GastrobarColombiaSanta PeccatoSanta Cruz BoliviaSanto CharroEl salvadorSanto PeccatoBoliviaSelváticoColombiaSeñor ChinoVenezuelaSeñor JalapeñoUSASeñor StoneMéxicoSopas y Picadas villa inesColombiaSour By El EsconditeecuadorStop BurgerColombiaStreet CrustUSAStudio Media MarketingUSASushi by UsUSASushi Valle VolcanesChileSushi ZoneMéxicoSweet ArtColombiaTa tabluoColombiaTacos del CartelUSATaquería La NacionalMéxicoTaquito GrillMéxicoTateti after schoolArgentinaTequila Mexican Grill & BarUSAThe Buffalo HouseColombiaThe Dinner HouseBelizeThe GardenUSAThe Summit ProjectUSAToidoi Cantina VietnamitaGuatemalaTopicsColombiaTopping Burgers S.A.SColombiaTrattoria Limoncello CAVenezuelaTributo GastrobarColombiaTrilogía Restaurante BarColombiaTronchatoro PasteleríaColombiaTropico Latin FlavorsNetherlandsTropique food clubColombiaTu momento CafeVenezuelaUnión Gastronómica de Santiago Asociación UGASARep. DominicanaUnión Latino's Restaurant and BarCanadáUrban WingsMéxicoViajante CaféMéxicoW SUSHI BAR/W SUSHI XPRESSPuerto RicoWenaBurgerChileWine MarketMéxicoWingdogColombiaXhalo's Café BarMéxicoZokai Sushi & CevicheChile

02 What we do

We design, build and grow foodservice businesses

01

Already own a restaurant?

Growth accelerators: strategies that improve the customer experience and increase profitability at the same time — sales, menu, costs, service and marketing.

Accelerate it now →
02

Billing over 1 million dollars?

We take restaurants and hospitality groups above $1M to the next level: standardization, scalability, profitability and expansion to consolidate and multiply high-volume foodservice operations.

0.1 Intervention →
03

Building a new one?

From concept to a complete business model: canvas, service structure, theme, menu and sales channels so it is born profitable, not improvised.

Start with method →

Explore the full MASTERESTAURANT® ecosystem: programs, courses, book, tools and services to create, elevate and scale your restaurant.

See the full ecosystem →

MASTERESTAURANT® global impact

Presence and results across 43 countries: restaurants, groups, franchises and HORECA.

As an international restaurant and hospitality consulting firm, at MASTERESTAURANT® we have worked with +8.400 restaurants, hospitality groups, franchises and HORECA businesses across 43 countries in the Americas, Europe, Asia, the Middle East and Africa. We help owners and operators create, elevate, scale and make their foodservice business models profitable with a proprietary methodology, technology and artificial intelligence, with measurable results in sales, profitability, costs, operations and customer experience.

Map by masterestaurant.com

03 Real results

What our clients across 43+ countries say

"We could see the bottlenecks in the operation and acted right away to get results in operations, scheduling, staffing, inventory and equipment management… making a 180-degree turn in how we see the business, understanding the importance of costs so the company keeps the profit it aims for."
Dorian Rallón · Co-founder
"With the support we have learned to generate better results using digital marketing, with less investment and less effort than what we used to do with traditional media."
Orlando P. Bernal · Co-founder
"Thanks to improvements in operational planning, the use of social media and digital marketing, and menu optimization with consumer psychology, we grew sales by more than 46% in a short time."
Viviana Cañón · Co-founder
"Diego has a very special mind, with a great ability to ask the right questions and at the same time find ingenious solutions at every stage: planning, execution and evaluation. Outstanding!"
Andres F. Jaramillo · Co-founder & CMO

04 Methodology & tools

A proven methodology, specialized tools

Book: From Slave to Owner on Amazon

Book: From Slave to Owner

The MASTERESTAURANT methodology applied in more than 7,000 foodservice businesses across 43 countries: clear strategies to stop operating your restaurant and start leading it — from resource management to the processes that scale.

Buy it on Amazon →
EXPONENTIAL transformation program

EXPONENTIAL: 8 weeks to a profitable, scalable and autonomous restaurant

A high-level intensive program for owners, managers and hospitality leaders who want to stop operating in survival mode and build a profitable, scalable and autonomous business. 8 fully practical weeks — you implement from week one on your own restaurant — with the MASTERESTAURANT® methodology applied across +8.400 restaurants in 43 countries. Includes a private 1-on-1 diagnosis, live mentorships, an execution group and expert support: you order costs, prices and operations, turn sales into real profit and stop being the bottleneck. Growing on intuition is slow and risky; growing with a proven method is EXPONENTIAL.

Apply to the program →
Create and Elevate Successful Restaurants course on Udemy

Course: Create & Elevate Successful Restaurants

The complete online training, at your own pace: more than 20 hours of practical content — business model, costs, menu, service, marketing and sales — with the MASTERESTAURANT® methodology applied across +8.400 restaurants in 43 countries. Apply each module directly in your restaurant and start whenever you want.

See the course on Udemy →

05 Our team

Multidisciplinary restaurant & hospitality experts: 12 specialties, +20 years in the sector

01

Restaurant Costs & Finance

Master food cost, labor cost and break-even: control of costs, margins and cash flow to turn every sale into real profit and decide with numbers, not intuition.

02

Restaurant Operations & Standardization

Processes, manuals and systems that run your restaurant without depending on you: kitchen, purchasing and service standardization to sustain quality, reduce waste and scale with control.

03

Menu Engineering for Restaurant Growth

Menus that sell: menu engineering, per-dish costing and price psychology to raise the average ticket, profitability and turnover of your star dishes.

04

Marketing & Growth for Restaurants

Foodservice marketing and growth that fill tables: branding, social, advertising, loyalty and sales funnels to attract profitable customers and bring them back.

05

Service, Customer Experience & Hospitality

Experiences that build loyalty: service standards, customer journey and a hospitality culture that raise perceived value, reviews and repeat business.

06

Restaurant Business Models

Profitable, scalable business models: value proposition, revenue structure and unit economics so your restaurant makes money by design.

07

Leadership & People in Restaurants

High-performance teams: hiring, training, culture and leadership that cut turnover, raise productivity and release the owner from the bottleneck.

08

Restaurant Expansion & Franchising

Growth with method: opening new locations, franchise models and replicable systems to expand your foodservice brand without losing profitability or control.

09

Technology, AI and SEO/AEO for Restaurants

Restaurants powered by AI and data: automation, analytics and visibility on Google and answer engines (SEO/AEO) to attract demand and operate with intelligence.

10

Dark Kitchens & Food Tech

High-margin models: dark kitchens, delivery and food tech to sell beyond the dining room with lean, profitable and scalable structures.

11

Social Impact & Sustainability in Restaurants

Profitability with purpose: sustainable operations, responsible resource management and social impact that strengthen your brand and connect it with today's customer.

12

Integral Foodservice Business Model

From concept to proven operation: canvas, service structure, theme, menu and sales channels to be born (or reborn) profitable and ready to scale.

MASTERESTAURANT® ecosystem

MASTERESTAURANT® ecosystem

Programs, courses, book, tools and services to create, boost and scale your restaurant. Search or filter by type.

PROGRAMAMASTERESTAURANT® 0.1 ProgramMASTERESTAURANT® 0.1 ProgramPrivate strategic intervention: every week you activate concrete actions on sales, profitability and structure of your restaurant.PROGRAMExponential ProgramExponential ProgramAcceleration program to grow, boost and scale your restaurant or hospitality group with a proven method and expert guidance.PROGRAMAcceleration ProgramAcceleration ProgramAcceleration program to take your restaurant to the next level with focus, method and guided execution.PROGRAMCASH Restaurant Finance ProgramCASH Restaurant Finance ProgramCASH program: organize your restaurant finances, control cash flow and turn sales into real profit.CHALLENGEDare Restaurants ChallengeDare Restaurants ChallengeA challenge to transform your restaurant with clear goals and weekly action.CHALLENGEMaximize Sales ChallengeMaximize Sales ChallengeMaximize your restaurant sales with intensive ticket, menu and marketing strategies.CHALLENGEWOW Service ChallengeWOW Service ChallengeElevate service and customer experience to a WOW level.CHALLENGEBoost Restaurants ChallengeBoost Restaurants Challenge21-day challenge to boost your restaurant.CHALLENGECOSTS ChallengeCOSTS ChallengeTake control of your restaurant costs and margins.CHALLENGEFrom Employee to Owner ChallengeFrom Employee to Owner ChallengeStop operating and start leading your restaurant.COURSECourse: Create and Boost Successful RestaurantsCourse: Create and Boost Successful RestaurantsComplete online Udemy training to create and boost your restaurant, at your own pace.COURSECourse: How to Buy a Restaurant SuccessfullyCourse: How to Buy a Restaurant SuccessfullyMethod to buy a profitable restaurant avoiding the most costly mistakes.COURSECourse: Create Restaurant Content with AICourse: Create Restaurant Content with AIProduce professional content for your restaurant with artificial intelligence.COURSECourse: Restaurant Service Certification for WaitersCourse: Restaurant Service Certification for WaitersCertify your front-of-house team in professional restaurant service.SERVICESServices PortfolioServices PortfolioConsulting, acceleration, training and keynotes.SERVICESRestaurant Keynote SpeakerRestaurant Keynote SpeakerKeynote speaker for hospitality and HORECA events: talks that inspire and activate your team and audience.SERVICESInternational Restaurant SpeakerInternational Restaurant SpeakerInternational speaker expert in restaurants and HORECA for congresses, fairs and corporate events.SERVICES52-Week Membership52-Week Membership52-week training membership: continuous learning, tools and guidance for your restaurant all year.SERVICESRestaurant MentorshipRestaurant Mentorship1-on-1 strategic mentorship with Diego F. Parra for restaurant owners and leaders ready to scale.SERVICES1-on-1 Restaurant Support1-on-1 Restaurant SupportPersonalized 1-on-1 support to intervene your restaurant with method, focus and measurable results.SERVICESOn-site Restaurant ConsultingOn-site Restaurant ConsultingOn-site restaurant consulting (limited slots): diagnosis, action plan and execution in place.SERVICESEnterprise Groups ConsultingEnterprise Groups ConsultingConsulting for enterprise groups and chains: standardization, profitability and scalable expansion.SERVICESCelebrity Restaurants ConsultingCelebrity Restaurants ConsultingInternational consulting for celebrity restaurants and high-profile hospitality projects.SERVICESThemed Restaurants ConsultingThemed Restaurants ConsultingInternational advisory for themed restaurants: concept, experience and a memorable business model.SERVICESRestaurant Investment Pitch DeckRestaurant Investment Pitch DeckInvestment pitch deck for restaurants: structure your project and raise capital with a solid financial story.SERVICESRestaurant Influencer MarketingRestaurant Influencer MarketingRestaurant influencer marketing: creator and content strategy to fill and position your restaurant.TOOLSRestaurant ToolsRestaurant ToolsCanvas, checklists and standard recipe to operate with method.TOOLRestaurant RadarRestaurant RadarGastronomic intelligence tool: keywords, trends and opportunities.TOOLKPI DashboardKPI DashboardKPI dashboard to measure and boost your restaurant.TOOLTerritory Engine (MTIE)Territory Engine (MTIE)Territorial feasibility and smart restaurant expansion engine.TOOLService Game KitService Game KitGamified dynamic to train and elevate your front-of-house service with practical challenges.BOOKBook: From Slave to OwnerBook: From Slave to OwnerThe route to stop operating your restaurant and start leading it.COMMUNITYMASTERESTAURANT® WhatsApp ChannelMASTERESTAURANT® WhatsApp ChannelIndustry strategy, data and tools, straight to your WhatsApp.

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06 Let's talk about your restaurant

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